ABOUT US

ABOUT US

A distinct hospitality model for a discerning world

Roise Hotels stands apart in the Middle East and Africa through its refined third-party franchise and management hospitality model, tailored for owners and investors seeking strategic alignment with world-class brands.

Our philosophy is shaped by an Experience Promise mindset—one that extends far beyond product development. In true luxury hospitality, discretion outweighs design, and restraint is as powerful as opulence.

We believe high-end hospitality is not defined by perfection, but by responsibility, awareness, and the disciplined ability to safeguard the guest experience consistently. This philosophy informs every decision we make—operationally, commercially, and culturally.

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MEET OUR TEAM

SULTAN HAREB AL FALAHI

CHAIRMAN

THIERRY SEYS

TECH SERVICES ASSISTANCE

RICHARD ABOU JAOUDE

CEO

ANA ROSE TAN

PARTNERSHIP MANAGER

LORRI COOGAN

BUSINESS DEVELOPMENT MANAGER

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